Our Vision

To help luxury hospitality businesses and experiences thrive — through strategic thinking, meaningful connections, and a genuine love of the industry we work in.

At Mills + Franks, we believe great strategy and great experiences aren't separate things — the best outcomes come from combining commercial rigour with real creativity and care. Our mission is to partner with hospitality, tourism and wellness businesses to build brands, manage projects, and craft experiences that leave a lasting impact.

Meet the Directors

Dave Mills and Kristy Franks founded Mills + Franks in November 209, bringing together decades of industry expertise to build a boutique consultancy specialising in strategy, project management, and brand direction for luxury hospitality — across weddings, events and wellness.

Having met while working with Solotel and Matt Moran's portfolio of restaurants, bars and venues, Dave and Kristy share a passion for exceptional service, commercial excellence, and creativity in hospitality. With a combined 35 years of experience — including owning their own restaurant — they've supported award-winning venues, driven revenue and operational performance across single and multi-venue portfolios, executed high-profile brand activations, and curated bespoke experiences, all while maintaining a positive, results-driven culture.

When they're not working with clients, you'll find them travelling to new regions, meeting winemakers and producers, and exploring local cultures — the same curiosity and attention to detail that shapes everything they do professionally.

Mills + Franks was born from a shared love of hospitality, strategy, and creativity — and a belief that the best results come from genuine care, not just process.

Why Work with Us?

Meet Our Team

Together, we bring strategy, creativity and precision to every hospitality project we take on — from brand direction and commercial planning to weddings, events and wellness experiences.